CRM Executive

SimpliSafe is an award-winning home security business providing great value plug and play products. With over three million loyal customers in the US and backed by one of the world's leading venture capitalists Hellman & Friedman, their ambition is to become a global brand – starting with a UK office in Manchester.

Simplisafe’s mission is to ‘make every home secure’ and with beautifully designed, easy to install hardware, coupled with a world class user experience, customers can create their own bespoke security system to suit every home. 

Simplisafe is already the fastest growing brand in the home security sector and we’re looking for marketers who can continue to drive our growth in the UK. If you’re looking to work in a well backed technology and ecommerce scale up with a flat structure and an entrepreneurial culture where the best idea wins then this will be a great opportunity for you.

With an NPS in excess of 70 and a TrustPilot rating of Excellent, customers and experts alike are already raving and trusting the product and service we offer in the UK, but we are only just starting! Our ambitions are endless and we aim to be the UK’s leading Home Security brand.

Job Description:

  • Email and SMS promotional campaign ownership from ideas to delivery and performance analytics.
  • Responsible for email creation from start to finish, which includes image/HTML amends as required.
  • Using email marketing design and delivery best practices, you’ll be responsible for collating and articulating design briefs to creative colleagues.
  • Will own campaign QA testing (content and technical) as well as managing deployment via our Customer Engagement Platform. 
  • Manage customer segments and selections process from defining our targeting approach to delivery of campaigns to those segments. 
  • Report on segment volumes, campaign counts and produce campaign forecasts.  
  • Monitor campaign stats from delivery > conversion and produce daily/weekly and monthly reports on performance using email engagement and conversion data. 
  • Produce promotional campaigns in collaboration with the wider marketing team and propose audience testing plans to optimise offers and increase conversion.
  • Will be required to occasionally write, and proof email copy for promotional emails so must have a high level of written competency. 
  • Understand competitor email activity and be on top of wider email marketing trends to highlight opportunities for future campaign improvements.

Personal Specification:

  • Ideally from a B2C marketing background or has gained experience through a placement/Marketing degree.
  • An understanding of email marketing design and delivery best practices. . 
  • Experience with ESP/Marketing automation or CRM technology.
  • Basic hands-on HTML experience for editing and amends. 
  • Working experience of design packages such as Photoshop/Sketch.  
  • Competent in Excel and/or Google sheets. 
  • Comfortable with numbers and reporting on performance.
  • Previous experience of Google Analytics preferred. 
  • Excellent written skills and ability to produce accurate written briefs.
  • Heightened attention to detail, strong organisation and coordination skills.
  • Ability to plan and manage multiple campaigns and tasks. 
  • A strong team player, keen to learn with a positive mindset and curious nature.

Benefits & Perks:

SimpliSafe offer a great selection of benefits and perks to our colleagues in the UK including:

  • 28 days holiday + bank holidays
  • Training allowance
  • Private Medical, Dental Insurance, Eyecare vouchers & Life Assurance 
  • Contributed Workplace Pension
  • Cycle to Work program
  • Perks at Work offering discounts on many household names
  • Free SimpliSafe products
  • Team activities/days out

We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.  Likewise, we are committed to full support of qualified individuals in hiring and employment. In keeping with this commitment, we will work with qualified individuals with disabilities to assess whether a reasonable accommodation may be provided to perform the essential functions of their role, absent undue hardship. If a reasonable accommodation may be needed to fully participate in the job application or interview process, to perform the essential functions of a position, or to receive other benefits and privileges of employment, please contact people.operations@simplisafe.com.

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