Marketing Specialist

About SimpliSafe 

We’re a high-tech home security company that’s passionate about protecting the life you’ve built and our mission of keeping Every Home Secure. And we’ve created a culture here that cares just as deeply about the career you’re building. Ours is a no ego culture of collaboration and innovation where those seeking their next challenge can find big opportunities and make a huge impact on the lives of all those who we protect. We don’t just want you to work here. We want you to grow and thrive here. 

We’re embracing a hybrid work model that enables our teams to split their time between office and home. Hybrid for us means we expect our teams to come together in our state-of-the-art office on two core days, typically Tuesday and Wednesday, working together in person and choose where they work for the remainder of the week. We all benefit from flexibility and get to use the best of both worlds to get our work done. 

Why are we hiring? 

Well, we’re growing and thriving. So, we need smart, talented, and humble people who share our values to join us as we disrupt the home security space and relentlessly pursue our mission of keeping Every Home Secure. 

What You’ll Do 

SimpliSafe is looking for an incredibly bright and self-motivated individual to help manage our National TV, Streaming TV, and Direct Mail campaigns. This is a hands-on role for someone who wants to directly impact the top line of a high-growth consumer tech business and make a positive impact on people’s lives.

In this role, you’ll be responsible for planning, buying, optimizing and reporting across our National TV, National Streaming and Direct Mail & Shared Mail campaigns. You will be given responsibility over a large media spend right out of the gate and have autonomy to make strategic decisions that directly impact the business. You’ll help us learn by working with the media buying team and analytics team to test new inventory and partners and help us find new opportunities for growth. This opportunity is unique in that you will be given immediate responsibility that will allow you to make an impact on the business from day one and will provide you with significant growth opportunities.

Primary Responsibilities Include: 

  • Responsible for driving performance within TV, Streaming, and Direct Mail; across campaigns such as National cable TV, National Broadcast TV, and streaming partners such as Hulu, Disney+, Amazon, etc.
  • Own day to day media plan management and reporting, including budgets, rate adjustments, and audience targeting strategies
  • Analyze and report on industry competitive trends
  • Report on weekly pacing (pre-logs, post-logs, media clearance), conversions, and overall media channel performance
  • Collaborate with vendors and conduct industry research in order to develop a strong POV on industry trends, upcoming opportunities, and channel best practices
  • Establish close, ongoing relationships with media vendors
  • Negotiate placements and pricing with media vendors on a daily basis
  • Work closely with internal creative team to test new creative on a regular basis
  • Support TV/Streaming channel lead in developing a holistic channel strategy to drive customer acquisition

What You’ll Bring 

  • Strong negotiation skills
  • Traditional media planning and buying experience
  • Strong analytical ability and comfort with data
  • Excellent communication, collaboration, and organizational skills with meticulous attention to detail
  • No ego, humble attitude, and endless curiosity
  • Ability to think critically about the business and a ‘never satisfied’ mindset
  • Proficiency in Google suite of products (sheets, slides, etc)
  • Completion of an undergraduate bachelor’s degree
  • 2+ years of media buying and/or planning experience across traditional media channels (TV, Streaming, Direct Mail, Audio) is desired

What Values You’ll Share 

  • Customer Obsessed - Building deep empathy for our customers, putting them at the core of our work, and developing strong, long-term relationships with them. 
  • Aim High - Always challenging ourselves and others to raise the bar. 
  • No Ego - Maintaining a “no job too small” attitude, and an open, inclusive and humble style. 
  • One Team - Taking a highly collaborative approach to achieving success. 
  • Lift As We Climb - Investing in developing others and helping others around us succeed. 
  • Lean & Nimble - Working with agility and efficiency to experiment in an often ambiguous environment. 

We wholeheartedly embrace and actively seek applications from all individuals, no matter how they identify. We are committed to cultivating a diverse and inclusive workplace, and we believe our work is enriched when we incorporate a multitude of perspectives, backgrounds, and experiences. We want everyone who works here to thrive and contribute to not only our mission of keeping every home secure, but also to making our workplace safe and supportive for others. If a reasonable accommodation may be needed to fully participate in the job application or interview process, to perform the essential functions of a position, or to receive other benefits and privileges of employment, please contact careers@simplisafe.com.

Department:

Marketing

Position:

Marketing Specialist

Location:

Boston, MA