Marketing Analyst

 
SimpliSafe is seeking a highly motivated, detail-oriented Marketing Analyst who can transform
raw data into meaningful insights and actionable recommendations. In this role, you will have
the opportunity to directly contribute to our top line growth and help provide direction to the
entire organization. As part of the Marketing Analytics team, you will work on evolving strategic
recommendations based on data-driven insights and will interact directly with cross-functional
groups. This role will include working on large-scale projects like media mix modeling, attribution
and enhancing our marketing measurement and reporting.
 
You need to be proactive, hungry for answers, able to work both independently and
collaboratively. You’ll be part of a growing team that works on evolving strategic
recommendations based on data-driven insights.
 
What You'll do
  • Mine through marketing spend, site, and sales data to find patterns and deliver insights on performance, growth and optimization opportunities
  • Automate data collection and reporting into a centralized company-wide data lake
  • Design and create dashboards to answer key strategic questions and run point on delivering insights that uncover new investment opportunities
  • Use statistical modeling, automation, and analytical best practices to better target customers, optimize spend, and improve performance
  • Tackle our most difficult questions and help guide the direction of a massive marketing budget
  • Conduct and analyze performance data and present results to senior management
  • Measure marketing programs using different experiment design methods
  • Stay abreast of market and industry developments and incorporate applicable trends into forecasting models
What You'll Need
  • BA/BS degree
  • At least 2 years of relevant work experience in consulting or a similar analytical role
  • Strong communication skills, with the ability to communicate statistical output in a manner that is simple yet engaging, understandable, and influential
  • Endless curiosity. Ability to learn quickly and self-teach
  • Strong technical skills, including experience with query platforms (specifically SQL and Python), data visualization tools (Tableau), and Microsoft Excel.
  • Excellent communication, collaboration, and organizational skills with meticulous attention to detail
  • A no-ego, humble attitude

About SimpliSafe:

SimpliSafe is a leading innovator in the home security industry with one mission: to make every home secure.

We believe in democratizing home safety. As our co-founder Chad Laurans aptly put it, “You shouldn’t have to ask for permission to secure your home. You should be able to do it yourself.”

SimpliSafe protects over 3 million Americans and we’re growing at a rapid pace. We pride ourselves in being daring innovators, humble cooperators, and data-driven thinkers. We go wherever the best idea leads us, work selflessly to get the best outcomes for our customers, and constantly analyze & reevaluate our efforts.

At SimpliSafe, we place an emphasis on a ‘no-ego’ collaborative culture. From the top down, we all work together to solve the difficult challenges within the home security and IoT industry. If Simplisafe sounds like a company you’d enjoy working for, we’d love to hear from you!

 

 

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